Owner Kim Foren is trained as a fine art painter and showed her whimsical oil paintings for sixteen years at Quartersaw Gallery in Portland. Desiring a change in her corporate life, she started selling flowers in 1993 out of her VW van in front of Grand Central Bakery on SE 22nd and Hawthorne in Portland. She named her business Geranium Lake Flowers inspired by her favorite Windsor and Newton oil paint color “Geranium Lake”, a saturated fuchsia pink. The name serves as a reminder to keep her business creative. Moving to the US Bancorp Tower in 1995, she has become one of the premier floral and event companies in the Portland area. She has personally appeared on NBC’s TODAY Show and her company has attracted such prestigious customers as Portland Monthly magazine, Nike, The Nines Hotel, Leftbank Annex, and many more.
In 2011, she expanded her shop and is now operating in a 4888 sq ft space in the US Bancorp Building. She is now one of the largest flower shops in the state. Geranium Lake has grown to offer full service floral design, event styling, daily deliveries, weddings, events, etc. They offer a full range of props, linens, lighting, and more. Her business is known for creating amazing, one-of-a-kind events.
In her new space, Kim is able to offer classes and has room for events such as cocktail parties, dinners, and weddings.
Kim is dynamic, creative, energetic and in love with her business. She is proud of her achievements as she approaches her 19th year in business. Geranium Lake Flowers has recently appeared on NBC’s TODAY Show with Ann Curry. She has received Best of Portland awards from Portland Monthly magazine, Portland Bride and Groom, Oregon Bride Magazine and Willamette Weekly. Throughout the years The Oregonian, Vancouver Columbian and the Portland Tribune have all featured Kim and her business. Kim can be seen on Fusion NW, Weddings Portland Style, and Channel 8 News with Drew Carney, and recently on Keep It Local – KOIN 6.
Nationally, you can find her works on the pages of Bridal Guide Magazine and on the set of Model Latina NY. Her creative style can also been seen on numerous blogs such as StyleMePretty.com, TheKnot.com, PortlandStyleUnveiled.com, and CRAVEportland.com
She has been touted as “Martha Stewart with an edge” by The Oregonian’s Jonathan Nicholas and the Willamette Weekly claims she “puts a fresh face on floral”. She has also been featured as “Best Wedding Flowers” in Portland by CitySearch.com
For links to Kim’s press click here!
She is constantly in demand for speaking seminars ranging from table top styling, wedding designs, organic flower gardening, holiday decorating and flower arranging.
Want to know more? Meet the rest of Geranium Lake!